Many of the credit card offers that appear on this site are from credit card companies from which we receive financial compensation. This compensation may impact how and where products appear on this site (including, for example, the order in which they appear). However, the credit card information that we publish has been written and evaluated by experts who know these products inside out. We only recommend products we either use ourselves or endorse. This site does not include all credit card companies or all available credit card offers that are on the market. See our advertising policy here where we list advertisers that we work with, and how we make money. You can also review our credit card rating methodology.
Katie has been in the points and miles game since 2015 and started her own blog in 2016. She’s been freelance writing since then and her work has been featured in publications like Travel + Leisure an...
A long-time points and miles student, Jessica is the former Personal Finance Managing Editor at U.S. News and World Report and is passionate about helping consumers fund their travels for as little ca...
With years of experience in corporate marketing and as the Executive Director of the American Chamber of Commerce in Qatar, Keri is now Editor-in-Chief at UP, overseeing daily content operations and r...
We may be compensated when you click on product links, such as credit cards, from one or more of our advertising partners. Terms apply to the offers below. See our Advertising Policy for more about our partners, how we make money, and our rating methodology. Opinions and recommendations are ours alone.
Capital One Shopping is a shopping portal designed to help you find the best deals and save money on all of your purchases. You don’t need a Capital One credit card to use it, and it’s different from Capital One Offers which you’ll find in your Capital One account. Plus, a lot of the deals are targeted, so it’s not as simple as using a portal like Rakuten where everyone has access to the same deals.
Don’t worry, though, because Upgraded Points has you covered. In this guide, we’ll show you everything you need to know about Capital One Shopping and how to use it to potentially save big bucks on your next purchase.
What Is Capital One Shopping?
Capital One Shopping is a shopping portal that can help you save money on your online purchases. While it’s a Capital One-branded portal, you don’t need a Capital One credit card to use it.
The other important thing to know about Capital One Shopping is that you don’t earn straight cash-back. Instead, you earn your cash-back in gift card format. While that’s not quite as good as actual cash, there’s a wide selection of gift cards to choose from.
Here’s a look at your gift card options when redeeming Capital One Shopping rewards:
1-800-Flowers
Advance Auto Parts
American Eagle
Barnes and Noble
Bass Pro Shops
Belk
Boscov’s
Cabela’s
CDC Foundation (Donation)
Chico’s
Columbia
CVS Pharmacy
Dick’s Sporting Goods
eBay
Express
Fandango
Fitbit
Game Stop
Gap
Global Hotel Card
Groupon
Guitar Center
The Home Depot
HomeGoods
Home Sense
Hulu
JCPenney
Johns Hopkins (Donation)
Kohl’s
Land’s End
L.L. Bean
Lowe’s
Macy’s
Nike
Nordstrom
Nordstrom Rack
Office Depot/Office Max
Petco
Safeway
Sephora
Shutterfly
Sierra
Sirius XM
Staples
StubHub
TJ Maxx
*Gift card options can change at any time.
What’s the Difference Between Capital One Shopping and Capital One Offers?
Capital One Shopping can be easily confused with Capital One Offers, but they are completely different.
Capital One Shopping is a shopping portal that earns cash-back in the form of gift cards. You don’t need a Capital One credit card to access Capital One Shopping.
Capital One Offers are found in your Capital One account and are only available using Capital One credit cards. These discounts are activated when you click through the link found in the Capital One Offers section of your online account.
The cash-back earned from Capital One Offers is applied as a statement credit on your account.
Bottom Line: Capital One Shopping and Capital One Offers sound similar but are very different. Capital One Shopping earns cash-back in the form of gift cards and you don’t need a Capital One credit card to access Capital One Shopping. Capital One Offers are only available if you have a Capital One credit card. Cash-back earned through Capital One Offers comes as a statement credit.
How To Use Capital One Shopping
Ready to shop with Capital One? The first thing you need to do is visit CapitalOneShopping.com and create an account, then you’ll be able to see the available deals. Just like any other shopping portal, you’ll need to click through the provided link to make your purchase to receive rewards.
Then you’ll complete your purchase as you normally would. Be careful not to click around to other sites or shopping portals, or your purchase might not track with Capital One Shopping.
Capital One Shopping Browser Extension
The real “magic” happens when you install the Capital One browser extension for Chrome. With the extension, you’ll automatically be able to see the cash-back rate and best coupon codes for the store you’re shopping.
If you don’t have the Capital One Shopping browser extension added, you’ll see a message inviting you to add it. Just click the link to quickly install the extension.
If you plan to shop through a different shopping portal, but have the Capital One Shopping browser extension installed, watch your coupon codes carefully. The Capital One Shopping browser extension can add coupon codes automatically, which may make your purchase ineligible for rewards through other shopping portals.
Bottom Line: The Capital One Shopping browser extension for Chrome allows you to automatically see and apply the best coupon codes and cash-back rewards for each website you visit.
Targeted Offers
The unique thing about Capital One Shopping is that it sends out targeted offers. If you sign up for email notifications, you’ll receive offers based on your shopping history, and these deals often offer huge savings.
For example, I was doing some price comparisons on a specific item and ended up getting an offer from Capital One Shopping to save 35%!
You can customize how many notifications you receive and where you receive them from Capital One Shopping in your online account under Notifications.
Hot Tip: You’ll get targeted offers, often for huge savings, when you sign up for Capital One Shopping emails and notifications.
Different Offers for the Same Merchant
You can access Capital One Shopping offers 3 main ways — through the website, through targeted email offers, and through the browser extension. The thing to keep in mind is that the offers can be very different depending on how you access them.
Here’s an example that shows 3 different offers for the same store all available at the same time.
I got this targeted offer in my inbox for $40.80 in shopping rewards at Macy’s for a product I had looked at the night before, which was equivalent to about 12% back.
While that’s great, when I clicked on the link and looked at the deal through the browser extension, it was actually for 24% in rewards, which would be about $80 for this item — twice what was offered through email.
At the same time, the offer through the Capital One Shopping website was only for 2.5% rewards on gift cards.
This example shows offers ranging from 2.5% to 24% back for the same store on the same day. As you can see, Capital One Shopping offers can vary drastically depending on how you access them — via an email link, the browser extension, or through the Capital One Shopping website.
Hot Tip: Capital One Shopping will send you targeted offers based on your search history. Pay close attention to these because sometimes the offers you receive in your inbox can differ from cash-back percentage being offered through the browser extension or the Capital One Shopping website.
Missing Cash-back
Any time you use a shopping portal, it’s a good idea to keep track of your orders and expected rewards. Even when you do everything right, orders can track incorrectly or not at all.
The order from the screenshot above with the 35% shopping rewards offer didn’t track in Capital One Shopping. After waiting 30 days (the required minimum time), I sent in a missing rewards request, and much to my surprise, I got an email within 2 days stating that the rewards would be added manually.
To request missing Capital One Shopping rewards, click on and then scroll down until you see Where are my Rewards?
Stack With Card-linked Offers
You can save even more when using Capital One Shopping by paying with a credit card that has a card-linked offer. Since you don’t have to use a Capital One credit card with Capital One Shopping, you can take advantage of any card-linked offer including these popular ones:
Be sure to add any offer you want to use to your credit card before you make a purchase through Capital One Shopping.
Unfortunately, you can’t stack Capital One Shopping with Capital One Offers since both shopping portals require a unique click-through.
Capital One Shopping Mobile App
There is a Capital One Shopping mobile app available via Google Play or Apple.
How To Redeem Capital One Shopping Rewards
Once you’ve earned Capital One Shopping rewards, you’ll need to redeem them. After logging in to your account, hover over your name to get a drop-down menu and then click on Redeem Rewards.
Then you’ll be able to see your gift card options. You can add all or part of your rewards to a gift card (in whole dollar amounts only).
You can also purchase a gift card in an amount that’s higher than your earned rewards by paying the difference with a credit card. Either way, you’ll need to add a payment method to your account — either as payment for a gift card that’s larger than your rewards balance or as authorization for a gift card that is purchased solely with Capital One Shopping rewards.
Orders can take 24 to 72 hours to process. When your gift card is ready, a redemption code will be emailed to you.
To access your gift card, open the email and select Click to claim now!This will take you to your Capital One Shopping account where you can view and print your gift card. You’ll be able to use the gift card in-store or online.
Bottom Line: Capital One Shopping rewards can’t be redeemed as straight cash-back, but instead can be redeemed for a wide selection of gift cards.
Final Thoughts
Capital One Shopping is a shopping portal that offers cash-back rewards (via gift cards) and an easy way to see and apply store coupons automatically. If you sign up for emails, you can get personalized offers for stores you frequent often and you can install a browser extension that allows you to automatically see rewards and coupons. One of the main things to remember about Capital One Shopping is that you don’t need to have a Capital One credit card to use it.
The cash-back you earn through Capital One Shopping is awarded in gift card format, so it’s not quite as good as straight cash-back, but it can still be a great way to save money on your purchases.
Featured Image Credit: Prostock-studio via Adobe Stock
Frequently Asked Questions
Capital One Shopping, formerly Wikibuy, is owned by Capital One but is totally separate from Capital One credit cards. You don’t need to have a Capital One credit card to use Capital One Shopping.
No, they are 2 separate programs. Capital One Shopping is a shopping portal that earns cash-back in the form of gift cards and doesn’t require a Capital One credit card. Capital One Offers are discounts found in your Capital One account and are only available on Capital One credit cards.
Yes, anyone can use Capital One Shopping. A Capital One credit card is not required.
To access your Capital One Shopping rewards, just log in to your account and click on Redeem Rewards. You can then choose to apply all or part of your rewards to the purchase of a gift card. It takes 1 to 3 days to process gift card orders.
No, you don’t need to use your Capital One credit card for Capital One Shopping purchases. In fact, you don’t even need to be a Capital One customer.
No, rewards earned through Capital One Shopping don’t expire. However, you’ll lose them if you close your account.
The amount of time it takes for your Capital One Shopping rewards to show up varies. It can take up to 30 to 60 days in some cases. Additionally, your rewards may show as pending for quite a while before they are available to cash out.
The rewards you earn through Capital One Shopping aren’t technically cash-back. Instead, your rewards are redeemable for gift cards. Once you earn rewards, you’ll be able to choose which gift card you’d like and it will be emailed to you. You can split your rewards between multiple gift cards or put the entire amount on 1 gift card.
Katie has been in the points and miles game since 2015 and started her own blog in 2016. She’s been freelance writing since then and her work has been featured in publications like Travel + Leisure and Forbes Advisor.
Disclaimer: Any comments listed below are not from the bank advertiser, nor have they been reviewed or approved by them. No responsibility will be taken by the bank advertiser for these comments.
2 comments
Myrna
February 01, 2023
After months of navigating through purchases including Capital One Shopping, I accrued enough credit to purchase an eBay gift card. I received an e-mail notifying me that the card was active; when I clicked on the link, I saw information that shows my *order* number, but not the code to enter on eBay. No matter how many times I click on “show card info” to reveal the code, nothing happens.
Tried two different browsers.
Sent a request via the contact button on the COS website, sent a separate e-mail.
No help forthcoming.
J S Stevens
May 01, 2023
CapOne Shopping totally lost me when I tried to click through their free shipping + -$2 offer for an item on Chewy. A $5.95 shipping showed before clicking submit in checkout so I abandoned the cart and purchased from Amazon. Capital One Shopping needs to make this easier…it’s too frustrating!
Any thoughts or questions? Comment below!
Email needed if you'd like comment updates. It will NOT be published.
2 comments
Myrna
February 01, 2023
After months of navigating through purchases including Capital One Shopping, I accrued enough credit to purchase an eBay gift card. I received an e-mail notifying me that the card was active; when I clicked on the link, I saw information that shows my *order* number, but not the code to enter on eBay. No matter how many times I click on “show card info” to reveal the code, nothing happens.
Tried two different browsers.
Sent a request via the contact button on the COS website, sent a separate e-mail.
No help forthcoming.
J S Stevens
May 01, 2023
CapOne Shopping totally lost me when I tried to click through their free shipping + -$2 offer for an item on Chewy. A $5.95 shipping showed before clicking submit in checkout so I abandoned the cart and purchased from Amazon. Capital One Shopping needs to make this easier…it’s too frustrating!
Any thoughts or questions? Comment below!
Email needed if you'd like comment updates. It will NOT be published.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.